This study utilizes the I-Change Model to empower individuals in literacy-limited settings, where the majority of the population is illiterate. By leveraging multimedia tools-such as an educational video and a pictorial infographic-we aim to promote self-care practices among individuals suffering from hypertension. Through these tailored interventions, we seek to enhance awareness, improve hypertension management, and encourage behavioral change, even in low-literacy communities
Participants will be hypertension patients with an active primary healthcare clinic registration from eight chosen clinics situated in Karachi, Pakistan's slums.
Anyone between the ages of 21 and 70 who has been diagnosed with hypertension at one of SINA's participating clinics in the last 30 days is eligible to participate.
Participants will be required to take medicine to control their blood pressure,
sign an informed consent form,
a patient's pregnancy or lactation status, a history of cancer that may necessitate medication changes,
a blood pressure reading greater than 220/120 mmHg,
a disability that prevents the patient from reading, writing, communicating, or watching television, and participation in any other study.
SINA Health Education and Welfare Trust
Lead sponsor
Aga Khan University
Collaborator