Influence of Social Media Ads on Food Choice - Master Protocol

Trial statusRecruiting
Trial phaseNot applicable
Trial typeInterventional
Biological sexAll
Age13-17
SponsorNYU Langone Health

About this trial

This is a Master ClinicalTrials.gov Protocol for study 20-01796:

Aim 1: Examining Influence of Social Media Ads on Black and White Adolescents' Food Choices - Study 1 (NCT05380505)

Aim 2: A Randomized Trial to Examine the Influence of "Likes" in Social Media Food Ads on Black and White Adolescents' Food Purchases - Study 2 (NCT06969638)

Aim 3: Comparing the Effects of Racial Congruence, "Likes," and Food Images in Social Media Ads on Adolescents' Caloric Intake - Study 3 (NCT06969651)

Eligibility criteria

Qualifiers

be 13-17 years of age;

identify as only non-Latino White or only Black/African American;

report that they log into Facebook at least once daily; and

read and speak English.

Disqualifiers

Any criteria not met as listed above will bar an adolescent from participating in the study.

Trial design

Treatments tested in this trial

  • Racially Congruent Ads
  • Racially Incongruent Ads
  • Black Ads
  • White Ads
  • Many Likes
  • Few Likes
  • Black-Non Food
  • White-Non Food
  • Non Food-Many Likes
  • Non Food-Few Likes

Treatment groups

3,650 Participants
are divided into 14 treatment groups

14

Treatment groups

See each treatment group below.

Sponsors and collaborators

NYU Langone Health

Lead sponsor

National Cancer Institute (NCI)

Collaborator

New York University

Collaborator

National Institutes of Health (NIH)

Collaborator