The goal of this clinical trial is to adapt and implement The Value of Our Health (Our Value), a program to promote eating fruit and vegetables, for people living in rural areas. The program will be offered in small, independent grocery stores and delivered by community health workers. The main question this study will answer is: Do customers who shop at stores receiving Our Value eat more fruits and vegetables than customers of other stores?
Identify as Latino or Hispanic
Be at least 18 years or older
Live in Benton, Franklin, or Yakima county for at least 6 months and plan to remain there for the next 12 months
Visit this store at least once per week
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University of Washington
Lead sponsor
National Institute of Nursing Research (NINR)
Collaborator