Support Via Online Social Networks to Promote Safe Infant Care Practices

Trial statusRecruiting
Trial phaseNot applicable
Trial typeInterventional
Biological sexFemale
AgeNot listed
SponsorUniversity of Virginia

About this trial

This study aims to improve adherence to American Academy of Pediatrics safe sleep (SS) recommendations and improve rates of initiation and duration of partial and exclusive breastfeeding (BF); and reduce Black/White disparities in these practices through the use of private Facebook groups providing a) evidence-based education through videos and other multi-media supporting best practices and b) an online community and social network of other pregnant WIC clients and new parents.

Eligibility criteria

Qualifiers

Currently enrolled in WIC, or it not, then have either Medicaid or no health insurance

Must be English speaking

Must be pregnant and less than 30 weeks gestation

Must live in the United States

Disqualifiers

Not planning to live in same home as infant after birth.

Prenatal diagnosis expected to impact on infant care practices in a manner not compatible with study goals, including contraindications to feeding any breastmilk or supine infant sleep positioning.

Known or reported mental health or other issues that would preclude custody of the infant or being able to participate in the informed consent process.

Meets the definition of a minor according to applicable state law.

Trial design

Treatments tested in this trial

  • Safe Sleep
  • Breastfeeding
  • Early Brain Development and Parent-Child Relationships

Treatment groups

3,000 Participants
are divided into 4 treatment groups

Sponsors and collaborators

University of Virginia

Lead sponsor

Boston University

Collaborator

Washington University School of Medicine

Collaborator

Boston Medical Center

Collaborator

University of Kentucky

Collaborator

National Institute on Minority Health and Health Disparities (NIMHD)

Collaborator