Taylor Swift and Mental Health Outcomes

Trial statusRecruiting
Trial phaseNot listed
Trial typeObservational
Biological sexAll
Age18-34
SponsorYale-NUS College

About this trial

A study in Singapore will explore the potential of pop culture, particularly Taylor Swift's music, in influencing young adults' attitudes toward mental health. With the highest prevalence of mental illness among this age group, the study will aim to investigate whether engagement with Swift's songs and social media will be associated with attitudes crucial for help-seeking, such as recognizing mental health issues and being open to professional services. Conducting a survey of over 600 young adults, the researchers will assess participants' mental health symptoms, engagement with Swift's content, social media and demographics, mental health help-seeking attitude and mental health self-diagnosing behavior.

Eligibility criteria

Qualifiers

Enrollment is restricted to healthy adults between 18-34

Use at least one of the following social media platforms: Facebook, Instagram, LinkedIn, X (Twitter), TikTok

Have lived in Singapore for at least 2 years.

Participants need to be able to read and understand English.

Disqualifiers

Anyone who does not feel comfortable answering questions related to mental health and exposure to mental health-related content online.

Trial design

Treatments tested in this trial

  • Not listed

Trial groups

No trial groups listed

Sponsors and collaborators