About this trial
The proposed multicomponent digital health intervention has the potential to significantly impact the trajectory of maternal health in a rural, pregnant, Black adolescent population with the highest risks for cardiometabolic diseases worldwide. The proposed implementation strategy leverages mobile technologies which are ubiquitous across the socioeconomic gradient and proposes to train young adult WIC moms to deliver peer health coaching in a telehealth setting to address social barriers and support behavior change in pregnant, Black adolescent WIC clients in the Mississippi Delta - a rural region where the population is more than two-thirds percent Black and the teen birth rate is the highest in the United States. This is a scalable and sustainable approach to enhance WIC services and improve WIC's impact on population health and cardiometabolic health disparities in Black women.
Eligibility criteria
Qualifiers
15- to 19-years
Black or African American
<20 weeks' gestation
Enrolled in WIC
Disqualifiers
Restrictions on physical activity or exercise
Trial design
Treatments tested in this trial
- #BabyLetsMove
Treatment groups
Sponsors and collaborators
University of Mississippi Medical Center
Lead sponsor
Mississippi State Department of Health
Collaborator
Health Resources and Services Administration (HRSA)
Collaborator
National Institute of General Medical Sciences (NIGMS)
Collaborator
National Institute on Minority Health and Health Disparities (NIMHD)
Collaborator